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The CAF Bulletin newsletter, newly formatted for 2024, is published once every two weeks. It summarizes industry news on trade, regulations, retail, design, and technology.

Our unique advocacy efforts provide readers with a trusted source of information. We simplify complex regulatory issues, focusing on the business of fashion, particularly supply chains.

The Bulletin is your vehicle to deliver valuable information to the industry.  Industry suppliers developing white papers, targeted industry surveys, web-based training and other resources are ideal partners for sponsored content in the CAF Bulletin.  The articles in the CAF Bulletin newsletter can link to expanded articles posted on the Canadian Apparel Federation website.  

Benefits of Advertising with CAF:

• Reach a Targeted Audience: Connect directly with industry professionals and decision-makers in the Canadian apparel sector.

• Enhance Your Industry Leadership: Position your brand as a thought leader by aligning with CAF's trusted reputation.

• Showcase Your Expertise: Share your insights and solutions through sponsored content, white papers, and targeted surveys.

• Demonstrate Your Commitment: Show your support for the Canadian apparel industry and its ongoing growth.

We offer various advertising options to suit your needs, listed below.

Partner with CAF to effectively reach your target audience and achieve your business goals.

Ad sizes/Specs

1. Leaderboard Ad

• Size: 640 x 90 pixels.  Format: JPG
• This ad type grabs immediate attention as the first piece of content readers see - located above the masthead.
• An excellent choice for major announcements, product launches, or leading readers to a key action. 
• Links to external URL

Price: 

• 1-2 Inserts @ $650 each, 
• 3-5 inserts @ $575 each, 
• 6 or more inserts @ $500 each
  
  

2. Banner Ad

• Size: 468 x 60 pixels.  Format: JPG
• This ad is versatile for placement within the body of the newsletter. Its standard size ensures it fits well within the content flow, making it ideal for special offers, event promotions, or other time-sensitive messages.
• Links to external URL

Price: 

• 1-2 Inserts@ $550 each, 
• 3-5 inserts @ $500 each, 
• 6 or more inserts: @ $450 each
  
  

3. Box Ad

• Size: 640 x 200 pixels Format: JPG, PNG
• With more space to convey your message, the Box Ad is suited for in-depth promotions, especially where you can leverage strong visuals
• Links to an external URL

Price: $700 per insert

4. Sponsored content

• Size of Image: 250 x 250 pixels   Format: JPG/PNG 
• Text: Up to 350 characters
• This format offers a balance between engaging visuals and informative text. It's suitable to promote reports, case studies, or detailed product highlights. 
• This material can also be posted on our website (either in events or news sections).
• Links to an external URL or to page on the CAF website.

Price: $550 per insert

CAF members qualify for discounts on all advertising.

Ready to take your brand to the next level?

• To discuss the advertising most suitable for your business, contact us at  web@apparel.ca

• Not a subscriber to the CAF Bulletin: sign-up now.

• Not a member yet? Join now and receive discounts on advertising and many other benefits.